Can we brag for just a moment? C'mon… humor us! We are proud to be considered by top editors as THE nail care authority. Writers for Vogue, Bazaar and Oprah – to name just a few – frequently look to us for the hottest trends in nail fashion and technology. Here is just a smidgeon of recent coverage. We encourage you to print each of these mentions below for use in your salon or spa.
Crowned Enamel — shown in 2008 best beauty trends as a hot hue to flaunt this fall
page 80
Good Housekeeping
October 2008
Serenity Enamel — mentioned in the good looks section as a color to use that helps take years off your hands.
page 72
SolarBalm — pictured in "Stealing Beauty" a time management article on how to squeeze a little primping time into your busy day.
page 42
Life & Style
September 22, 2008
Hyde in the Dark Enamel — one of the new fall nail trends is jewel-tone shades.
page 18
Baroque Enamel — shown on the model and touted as one of falls hottest nail shades.
page 28
Deep Velvet Enamel — shown as one of the editors' picks in "Love it for fall" article.
page 60
Mystere Enamel — pictured in Star Beauty Timeless Tips as a pretty & practical neutral shade.
page 15
Baroque Enamel — Jan Arnold quoted in “12 genius backstage beauty tricks” stating that brown is the polish color for fall.
page 41
Air Dry Top Coat — pictured as a pedicure maintenance must have in the Beauty Strategies section.
page 36
Nail Gloss Enamel — Pis pictured as the sexiest polish in the sexy 101 article.
page 76
SolarOil — pictured in the “Best of Makeup” article to help treat ragged cuticles.
page 156
Hot Pop Yellow Enamel — pictured in Star Beauty as one of the “In” colors for summer.
page 15
SolarOil & Raw Earth Foot Clean — both pictured in the Beauty & Style section and touted as products to use for sunburn and for spa-style pedicure.
page 61 & 66
Glamour
June 2008
Translucent Tangerine & Plexi Pink Enamel — Mix up your nail polish routine to try one of the new trends, sheer, opalescent colors.
page 74
Redbook
June 2008
Turquoise Tint Enamel — Shown in the beauty checklist as a color that will make a splash.
page 17
Life & Style
June 2, 2008
Studio 54 Enamel — Pictured as one of the six sexiest polishes for this season.
page 62
Woman's World
May 19, 2008
Hot Pop Pink and Plexi Pink Enamel — Pictured in Look gorgeous in summer sandals article.
page 10
Fitness
May 2008
Sea Salt Glow — Pictured in the Beauty Checklist as a product to use to treat your feet
page 36
Redbook
May 2008
Retro White Enamel — Shown as one of the colors to use when trying the new look in nail styles, two toned tips.
page 41
Glamour
April 2008
Turquoise Tint Enamel — Pictured on nail in story on the new bright spring nail colors.
page 105
Cosmo Girl
April 2008
Retro White Enamel — Pictured on toes with spring colors that make us happy.
page 40
ELLE
April 2008
Ridge Out & Nail Gloss Enamel — Both chosen and pictured in the Elle Beauty Genius Awards for makeup.
page 56
Nylon
April 2008
Turquoise Tint Enamel — Pictured in the contents of the party bag for Nylons birthday.
page 184
Glamour
April 2008
Hot Pop Yellow Enamel — on model in No more blah makeup! Go Bright.
page 295
Town & Country
March 2008
Clearly Pink Enamel — Pictured in Beauty & Health section with a pastel palette for your nails
page 130
Redbook
March 2008
Nail Gloss Enamel — Featured as a lip gloss for your nails with just a hint of color.
page 129
Lucky
March 2008
Orange-A-Peel & Burn Enamel — Two colors used to create custom colors at the 3.1 Phillip Lim fashion show.
page 163
Cosmo Girl
March 2008
Trophy Enamel — Pictured as one new bold nail color that is very trendy.
page 31
Oprah Magazine
March 2008
Scrubfresh — Pictured as a product that will help make your manicures last longer.
page 276
OK
February 18, 2008
Crimson Uprising Enamel — Featured in article on star trends & flirty fingers.
page 69
Star
February 4, 2008
Glossing Buffer — Shown in Star Beauty section highlighting safety with beauty products.
page 75
All You
February 1, 2008
Black Platinum Enamel — Pictured as one color that helps to show off your style.
page 37
Woman’s Day
February 2008
Scorch Enamel — Pictured as an enamel color to brighten your mood and take anyone out of the winter doldrums.
page 28
Glamour
January 2008
Smooch Enamel — Shown as one of the top 10 neutral polishes that are in style right now.
page 36
Shape
January 2008
Boomerang Padded File — Pictured in "Beauty in Action" section with products recommended for do it at home pedicures.
page 32
Essence
January 2008
Nail Gloss, Clearly Pink, & Plexi Pink Enamel — All mentioned in the beauty directors picks of products to elevate your look and mood this winter.
page 38
Real Simple
January 2008
SolarOil — Pictured as one of the best beauty products chosen by the beauty editors and readers.
page 67
Nylon
January 2008
House Of Rebels Enamel — Pictured as a product to use when getting the rocker chic look of the 80's.
page 69